Yui Design

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Jimi Yui, FCSI, is the founding principal of YuiDesign, a full-service restaurant design and hospitality consulting firm with a specialty in kitchen design.

Yui's passions for food and design-the recurring themes in his life and work-were cultivated early during his childhood at The Guest House, his family's renowned Shanghai and Peking-style restaurant in Tokyo. They then took form during an education at Cornell's Hotel and Architecture Schools, and resulted in a career spanning a quarter-century in foodservice and hospitality design, consulting, and management.

Highly regarded for his expertise in kitchen design, Yui has worked since 1980 as a foodservice designer, hospitality consultant, and owner/operator, providing master plans, concept development, and front- and back-of-the-house design for a wide variety of hospitality projects in the US, Central America, Europe, and Japan. He founded YuiDesign in 1986.

Yui speaks the language of chefs, affording him the unique ability and vision to create the stage upon which they perform. Some of the greatest culinary artists in the world have turned to Yui for help realizing their visions, including Gray Kunz, Masa Takayama, Eric Ripert, Nobu Matsuhisa, Charlie Trotter, Mario Batali and Joe Bastianich, Masaharu Morimoto, Barry Wine, Yuji Wakiya, and Kurt Gutenbrunner.

Renowned hospitality executives have relied on his expertise, including: André Balazs, HotelsAB; Stephen Starr, Starr Restaurant Organization (SRO); Drew Nieporent, Myriad Restaurant Group; and Katherine Klauber Moulton of The Colony Beach and Tennis Resort who was named "Independent Hotelier of the World" by Hotels magazine.

He also regularly collaborates with leading architectural and design studios, including: Michael Graves & Associates (Princeton, NJ); Rockwell Group (NYC); Christian Liagre (Paris); Tadao Ando Architect & Associates (Osaka, Japan); the Polshek Partnership (NYC); and George Design Studio (NYC).

In 1995, Yui was honored with a James Beard Award—considered the "Oscars" of the food industry—for The SONY Club in New York City, a private, five-seat dining room dubbed "the most elegant space in New York City" by The New York Times.

His career commenced at Potomac, MD-based Cini Little International, Inc., the largest hospitality consulting firm in the industry, where for seven years he was responsible for winning and executing projects in the hotel, restaurant, fast-food, institutional, club, and government sectors of the industry. As senior associate, he specialized in concept development, kitchen design, space planning, financial analysis, and overall project development. He also experienced first-hand the challenges facing foodservice and hospitality operators during six years as a founding principal of a "design-build-operate" hotel management and restaurant development firm that grew to include three restaurants and four hotels totaling 250 rooms.

Yui, 49, is a graduate of the School of Hotel Administration of Cornell University, where he also completed four years at the School of Architecture. He is also a graduate of The St. Louis Priory and a member of The Cornell Society of Hotelmen and the Foodservice Consultants Society International.

He commutes between Manhattan and Takoma Park, MD where he lives with his wife, Ellen, principal of Yui+Company, Inc., a communications consortium with a hospitality specialty, and his two sons and very serious foodies, Zen and Yoshi. He enjoys cooking, relishing his expansive library of culinary-themed films, cookbooks, and food literature, and embracing the Yui family motto: "Food is love; more food is more love."

2005 © Yui Design, Inc.